A Saturday event will give shoppers the chance to win prizes at Mandan businesses and the opportunity to see a little bit more of the community.
Eighteen businesses have signed up for Shamrock Shuffle, a daylong event with door prizes, incentives and giveaways. The event is meant as a way to “give people a reason to get out and see shops they haven’t seen or take advantage of the sales that accompany the shuffle,” said Dot Frank, executive director of the Mandan Progress Organization.
The idea for the event came about through a working group of business owners. The group last fall aligned with the organization for promotion of the event. It will be similar to the Chocolate Walk held in February, but minus the scavenger hunt that accompanied that event.
“We had tremendous success with the Chocolate Walk,” Frank said. “We anticipate something similar every three or four months.”
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The shuffle will run during the business hours of the stores involved. Each has committed to a door prize worth at least $25 and many will offer in-store deals. Maps are available through Mandan Progress Organization’s website, at http://mandanprogress.org/, at participating businesses and through social media.
The Shamrock Shuffle is meant as a way for people to check out businesses “and have fun doing it,” said committee member Ellen Huber, the city’s business development and communications director.
“We were blessed with beautiful weather for the Chocolate Walk,” Huber said. “We may not be this weekend, but we hope people will get out and take advantage of this.”
Events such as the Shamrock Shuffle, Chocolate Walk and Small Business Saturday in December are meant to spur activity during the normally slower times for businesses, Huber said. The feedback from shoppers has been positive and helps push the committee to plan more promotions.
“We heard people say they found new stores,” Huber said. “When we hear that, it’s rewarding to know it’s working.”
Reach Travis Svihovec at 701-250-8260 or Travis.Svihovec@bismarcktribune.com
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